Orchestra Kentucky, located in the quaint town of Bowling Green just north of Nashville (TN), was started by two friends who saw a community need for a professional orchestra. Founded in 2000, it is a small but nimble organization with an $850K budget, two-full time staff and a part-time administrative assistant.
Although a popular organization valued by its community, Orchestra Kentucky had recently accrued operating deficits due to declining contributed revenue and ticket sales.
Recognizing the need to reverse these downward trends, Orchestra Kentucky embarked on a bold journey in 2016 to quickly address both the earned and contributed revenue shortcomings. As part of this plan, RSC was engaged to assess the fundraising program and to develop an approach designed to help the Orchestra thrive and grow once again.